Live Eyewear Expands Cocoons Fitover Collection with STYLE LINE

New OveRx® Design Meets Demands for Increased Fit Over Capacity Without Sacrificing Aesthetics

San Luis Obispo, California – Live Eyewear announces the much anticipated release of the new Cocoons STYLE LINE. The new fitover frame style expands the selection of popular rectangular designs that have proven to be the collections’ top sellers. The company will debut the new STYLE LINE at the International Vision Exposition in New York, March 15‐17th, 2013, Booth 1609.

Kieran Hardy, President of Live Eyewear, states, “The new frame design is based on the elongated rectangle shape of the company’s top selling WIDE LINE model. The WIDE LINE was immediately successful upon its introduction due to its ability to fit over ophthalmic frames that have a wide temple to temple dimension and a narrower frame height. We’ve received numerous requests for a frame size that maintains the narrow frame height of the WIDE LINE, but has a larger internal capacity to fit over even wider Rx frames. We listened to the feedback of our customers and I believe we’ll meet their needs with the new STYLE LINE. Even though the frame has a larger interior, we kept a fashionable, slim look by softening the edges and incorporating smooth corners in the frame geometry.”

The new STYLE LINE model expands the range of sizes and shapes offered by the Cocoons collection; giving eyeglass wearers the opportunity to find the perfect fit, that is both comfortable and secure, when selecting their fitover sunwear. As with all Cocoons, the STYLE LINE will be available in seven Soft Touch® frame finishes with a choice of gray (standard or photochromic), amber (standard or photochromic), copper, yellow or blue mirror Polaré® polarized lenses.

All Cocoons have a suggested retail price of $49.95 and include a large, ultra‐soft lens cloth, custom neoprene case and a limited lifetime warranty.

Live Eyewear is the world’s leading manufacturer of optical quality OveRx® eyewear. The company’s renowned sunglass brand, Cocoons, is recognized worldwide and is synonymous with comfort, convenience and quality. Featuring optically correct, scratch resistant lenses, and adjustable Flex2Fit® temples, Cocoons deliver complete eye protection like no other fitover sunglasses.